This video is from our own school and is from a few years ago. It is a performance based video yet through the performance the audience can see a narrative being revealed. The group making this video did very well in keeping the performance very conventional to the dance genre that the song has through fast edit's, close-up shots on the lead singer and club locations. The performance of the lead singer is consistantly good throughout and makes a very convincing singer in the video through good lip syncing and her facial expressions. The video incorperates many effects, mostly in the multi-story sequence and they use multiple settings such as a car, an alley, a multi-story carpark, a club and even what looks like a padded cell. All these features create verisumilitude in the video and help it look very realistic.
There doesn't seem to be many errors in the video. One problem could be the that the lighting in some areas is very limited, and blacks out the singer's face on many occasions. However, the best feature in the video is the narrative. The idea of her "evil" alter ego chasing her around town is portrayed very well, being very subtle yet also very clear. The resolution of her accepting her alter ego's "bass-addiction" is very cleverly shown by her wearing their jacket afterwards representing her change. The combination of the narrative and the performance intertwining works very well and is a feature I would like us the have in our own video.
This video has shown me the importance of having effective lip syncing as it works very effectively in creating a very "real" music video. It has also shown me that blending narrative scenes with performance scenes is a very good idea as it helps the different themes in the video flow together very well. Overall, I think that this video has been created very well and is the type of video that, as a group, we aspire to make.
No comments:
Post a Comment