Band Website Analysis: Crystal Castles

Crystal Castles are a Canadian electronic music duo from Toronto, Ontario. They have released 2 albums and have had a lot of popularity on the indie music scene. They recently released there second self-titled album and have had international success, especially in the UK. Their website has a very simple design consisting of the artwork from their second album and 2 "youtubeHD" links to their songs "Baptism" and "Not in Love ft Robert Smith". The simple layout of the website matches the style of Crystal castles music which itself is repetitive 8-bit songs with a simple melody.


They have links located at the top of the site to many different things like Merchandise, Social Networking links (Facebook, Twitter and Myspace) and Forums. This gives there fans a chance to spend money on merchandise and support them in different ways through there social networking sites. At the bottom there are links to buying there music through Amazon and iTunes for both the U.S and the U.K. This is interesting as Canada is not an option and maybe this shows that they are looking for an international audience. In the top right hand corner of the website there is a bar where fans can subscribe and enter in there email address and receive the "latest news" about Crystal Castles.

This website seems to be very well created and I believe it has been designed very well to suit it's audience. I find it's simplistic style very interesting and this maybe a theme that I may want to include in our own band website.


Website link: www.crystalcastles.com/