Friday, 3 December 2010

Audience Research - The Questionaire

Previously we made up a Questionaire for our audience to answer, to determine who to aim our music video at. The results came out the way which we expected. So here are the results, I have grouped the answers into yes or no's.


Do you like the band The XX or any of their songs?
Yes - 8
No - 7


Do you like Indie music?
Yes - 14
No - 1


Do you like the locations of woodlands and forests?
Yes - 13
No - 2


Do you enjoy watching:
A) Performance and narrative music videos. - 9
B) Symbolic or thematic music videos. - 6


Which do you prefer as colours to wear:
A) A darker blacks, browns, Kakis etc. - 9
B) Brighter blues, whites, pinks and any others. - 6


Do you like:
A) The 'Grunge' look. - 9
B) The high street look - 6


Do you feel lonely and disatified?
Yes -4
No - 11


Do you feel hopeful and confident?
Yes - 11
No - 4


Are you between the ages of:
A) 10 - 18 = 8
B) 18-25 = 1
C) 25 - 40 = 3


Do you ever visit musicians websites?
Yes - 10
No - 5


Where do you buy your music?
A) Itunes - 7
B) Shops (CD's) - 5
C) Others - 3


From this we found that our music video will be aimed at the lower age range, between 10-18...

1 comment:

  1. I am seriously worried about the people that answers yes to lonely and disatisfied! Once you have a rough editing together it would be a really good idea to set up a focus group of people to watch it and give you very specific feedback

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